Free radical damage is caused when the skin is exposed to external pollutants. Antioxidants stop and reverse this damage by slowing down the oxidation process. Some examples of anti-oxidants are vitamins, falvanoids, beta carotene and polyphenois. While antioxidants are a part of our diet, the tropical application of antioxidants through skin care products, plays a vital role in slowing down oxidation and the resulting damage.

Tea is one the richest sources of anti oxidants. And within teas white tea is the least processed and the most superior. Containing much more anti-oxidants power than even vitamin c, white tea is also known for its anti ageing properties by preventing premature wrinkling and skin pigmentation.

An advanced anti-pollution system which includes all that you need to fight, defend and restore your skin against pollution – a detoxifying facial wash a protective day lotion a restorative night crème and a detoxifying serum.

This system is infused with a unique “Anti pollution Elixir” that works in three ways:

	Step1 – Fights with the white tea:
	White tea is one of the key ingredients in the Lakme Pure Defense anti-pollution system. Carefully extracted in order to preserve its quality and purity. White tea is also one of the highest known sources of antioxidants. It contains polyphenols as a non-oxidized, active substance, which snaps and neutralizes the harmful effects of free radicals, effectively fighting off cell damage due to pollution.
	Step 2 – Defense with UV filters:
	UV filters provide protection against the harsh rays of the sun preventing premature ageing – spots and pigmentation.
	Step 3 – Restores with ceramides:
	Ceramides are lipids present in the skin which restore suppleness and radiance while enhancing hydration and moisture retention.